To create a Linktree for free, sign up at linktr.ee, pick your username, add your links one by one, customize your page, then paste your linktr.ee/yourname URL into your Instagram or TikTok bio. It takes less than five minutes. Here are the details.
Creating a free Linktree, step by step
- Create your account. Go to linktr.ee, click "Sign up" and pick your username — it becomes your public URL (
linktr.ee/yourname). Make sure you select the free plan. - Add your links. From the dashboard, click "Add link", paste the URL and give it a clear title ("My store", "My latest video"…). Repeat for each link.
- Customize your page. Add your profile photo, a short bio, your social icons and pick a color theme from the ones in the free plan.
- Put it in your bio. Copy your URL and paste it into the "Website" field of your Instagram or TikTok bio to make it clickable.
That's it: you have a working link-in-bio page, without spending a cent.
How to add your Linktree to Instagram and TikTok
Creating the page is only half the job — you still have to make it clickable in your bio.
On Instagram: open your profile, tap Edit profile, paste your Linktree URL into the Website field, and save. It becomes a tappable link under your bio.
On TikTok: go to Edit profile and add your Linktree URL to the Website field. A clickable bio link usually requires a free Business account (Settings → Account) and, in some regions, a minimum follower count — otherwise paste the URL as plain text for now.
The upside of one page for both networks: whenever you add or reorder links inside Linktree, your bio link stays the same, so you never touch your profile again.
What Linktree's free plan allows (and what it doesn't)
The free plan is fair: unlimited links, a basic page, a simple theme, and even a few stats. Today Linktree also offers product cards, promo codes and basic analytics without paying.
On the other hand, the truly advanced options — deep design, detailed analytics, removing the Linktree logo — are reserved for the Pro plan at $15/month (≈ €14). And if you sell through the platform, Linktree takes seller fees: 12% on the free plan, 9% on Starter and Pro, 0% on Premium — only on sales going through their system.
Need some context? If this is your first time with Linktree, read what Linktree is and how it works first to understand the tool before you dive in.
Customizing your free Linktree page
Even on the free plan, you can make your page at least a little your own:
- Profile photo and title: use your logo or your portrait, and a clear name.
- Short bio: one line to say who you are and what the visitor will find.
- Social media icons: add your Instagram, TikTok, YouTube accounts as icons.
- Color theme: pick a background and a button color from the free themes.
- Link order: put your priorities at the top, where the eye lands first.
Above all, polish your link titles: "My Sephora promo code -15%" is far more tempting to click than a plain "Link".
What the free plan really limits
The free plan is generous, but two limits keep coming up:
- Themes: you get the basic designs, but deep customization (fonts, custom colors, backgrounds, styled buttons) is reserved for the paid plans.
- Analytics: you get basic stats (views, clicks), but the detail (traffic sources, click rate per link, history) requires the Pro plan.
On top of that, there's the Linktree logo shown at the bottom of your page (removable only on a paid plan) and the seller fees if you sell through their built-in store.
Free alternatives to Linktree
Linktree isn't alone: Beacons, Bio.link, Tap.bio and Spotilink also offer free plans. The right choice depends on your use case — we compared them all in our roundup of the best Linktree alternatives. For affiliate marketing, aim for a tool with no commission, oriented around recommendation cards rather than plain buttons — which is exactly Spotilink's niche.
Free Linktree or an alternative?
Linktree does the job very well if your need is to list links. But if you do affiliate marketing, pasting naked links converts poorly: your audience doesn't know why you recommend a given product.
For example: if you do beauty and recommend a serum, a naked Amazon link says nothing. But a card with your photo of the product, a take like "I love this serum because…" and a clickable promo code? Now the visitor understands you genuinely recommend it — and clicks far more often.
Liste de liens
- Mon sérum préféré
- Code promo Sephora
- Ma chaîne YouTube
- Mon dressing Vinted
Le visiteur ne sait pas pourquoi cliquer.
Vitrine de recos
Rare Beauty
Soft Pinch Blush
Aesop
Sérum éclat
Chaque fiche donne une raison de cliquer → plus de clics qualifiés.
This is where an alternative like Spotilink changes the game. The difference isn't about price — Linktree has a real free plan — but about the shape of the page:
- Built for creators who recommend rather than just listing links.
- 0% commission on your affiliate links. For collabs settled through Spotilink ("secure payment"), 5% + Stripe fees apply.
- Real recommendation cards: your photo of the product, your honest take, your promo code in one click and your affiliate link — not just a title + a URL.
- You build each card manually, so you stay in control of your message.
On the free side, Spotilink's Free plan gives you 10 cards, 1 collab per month, your own custom URL (spotilink.bio/your-name) and a small watermark; the Creator plan at €9.90/month unlocks unlimited cards and paid collabs, advanced stats and removes the watermark.
Want a free alternative to Linktree built for affiliate marketing? Discover Spotilink, the alternative.
To see how the two compare point by point, we did the full rundown in our Linktree alternative comparison. And if you're just starting out, the link-in-bio guide covers everything from the beginning.
In summary
Creating a Linktree for free is quick and enough to share a list of links. But if your goal is to recommend products and generate affiliate sales, a page of recommendation cards — with no commission on your affiliate links — will convert far better than a plain list.