Create your free link in bio page that turns followers into revenue.

Spotilink is the free link in bio tool built for creators. You only get one link on Instagram and TikTok — turn it into a real recommendation storefront with your products, promo codes and brands, so every visit becomes a click to the shop and every click an affiliate commission.

What is a link in bio?

A link in bio is the single link you place in the description of your Instagram or TikTok profile. These networks only allow one clickable link — so it might as well lead somewhere useful.

Behind that link, you put a page that gathers everything: your favorite products, your recommendations, your promo codes, your brands. For each product, you build the card yourself — your photo, your take and your promo code to head to the shop. Rather than sending your followers to a single site, you open up your full storefront.

It's also called a « link in bio » in English: same concept, same goal — a single link that becomes the gateway to all your monetization.

One link, well used

A storefront that converts, not a list of links

A list of links forces your audience to guess what's behind each line. Spotilink shows real cards: your photo, your take and your promo code in one click.

Visitors grasp your recommendation at a glance and click to the shop far more often. The more your audience clicks to the shop via your cards, the more affiliate commissions you earn — that's what really pays you.

A well-structured link in bio can generate €100 to €500/month if you have 20 to 50K followers who see it regularly — and with Spotilink, you keep 100% of your commissions.

H

Helena Yung

Beauty & Lifestyle

Instagram
TikTok
Vinted

Mon coup de coeur

Soft Pinch Blush

Rare Beauty

Soft Pinch Blush

« Mon indispensable »

Acheter
+
-10%HELENA10

Ma skincare routine

Hella

Hella

Grapefruit

Aesop

Aesop

Mandarin

Dosage

Dosage

Coffee

Mes essentiels

NordVPN
NordVPN
Saily
Saily
Holy
Holy
Rhinoshield
Rhinoshield

Sondage

Ta routine skincare ?

Matin
Soir
Les deux
Aucune

A second income stream: brand collaboration

Make your link in bio a product placement space too.

Your link in bio isn't only for affiliate commissions. When a brand wants to work with you, you sell them a placement right on your page: you create the offer (spot, duration, price), they upload their visuals, you approve — it's live with a Collab badge.

  • Create your collaboration offer in 30 seconds (spot, duration, price)
  • Send the link to the brand — they fill everything in, no endless email threads
  • You approve, the placement goes live on your page with a Collab badge

Included from the free plan (1 collaboration per month, unlimited on Creator). Settle directly with the brand (0% for Spotilink) or via secure payment (5% service fee + Stripe, funds guaranteed).

Open my brand collabs
New collab
Active
PlacementHero section
Duration30 days
Your price€150

The brand submitted:

Glow Lab — Radiance Serum

Code: GLOW20

Approve
Decline

4 reasons why a Spotilink link in bio is more powerful than a single link

One link, all your recos

Behind your single link in bio: all your products, your essentials and your promo codes, in one place.

Cards, not a list of links

Every recommendation becomes a visual card with your photo, your take and a promo code you update in 2 clicks. Your visitors click, buy with your code, you earn the commission.

Sections your way

Organize your recos into themed sections, reorderable by drag and drop. Your page is truly you.

The same link everywhere

Instagram, TikTok, YouTube, Twitch: a single link to paste in your bio, updated in one place.

How to put your link in bio on Instagram and TikTok: a step-by-step guide

You've built your reco storefront on Spotilink. Now put that link in bio so your audience can reach it in one click. Here's where to find it and how to paste it, network by network.

Put a link in bio on Instagram

  1. Open your Instagram profile
  2. Tap « Edit profile »
  3. Find the « Website » field — that's where your single clickable link goes
  4. Paste your Spotilink link (e.g. spotilink.bio/julieetbeaute) into this field
  5. Tap « Save »

Put a link in bio on TikTok

  1. Go to « Profile »
  2. Tap « Edit profile »
  3. Find the « Bio » or « Website » field depending on your account type
  4. Paste your single Spotilink link
  5. Save

Same logic on both networks: a single Instagram (or TikTok) link that centralizes all your recos. Rather than scattering your promo codes in DMs or stories, you bring them together in one highly visible place. The result: the more your audience clicks, the more you earn in affiliation.

Pro tip: add a call to action in your native bio (« Link in bio for my recos ») — the more easily your visitors find that link, the more qualified clicks you stack up.

Need ideas for products to recommend? Find out how to structure your Amazon, Sephora and other affiliate links to maximize your clicks.

Examples of reco cards by niche: beauty, lifestyle, tech

A well-built reco card is a source of passive income. Here's what a successful card looks like in the three leading creator niches: beauty, lifestyle and tech.

Beauty

« My anti-aging serum that everyone loves »

  • Photo: you applying the treatment, an authentic smile
  • Take: « I've used it morning and evening for 6 months. Light texture, brighter skin. » (2 lines, honest)
  • Promo code: JULIE10 (click-to-copy)

If 30 visitors/day click via your code and 5 buy, every well-built card becomes recurring income.

Lifestyle

« My everyday backpack »

  • Photo: you with the bag in a real-life setting (travel, at home)
  • Take: « Perfect for carrying my essentials. Unique colors, ideal for my trips to the mountains. »
  • Promo code: JULIESTYLE20

Your audience sees where your bag comes from and how it actually serves you. Far more credible than a list of bare links — and every click is a shot at a commission.

Tech

« My headset for lives and podcasts »

  • Photo: you wearing the headset, creator vibe
  • Take: « Incredible sound quality for calls and lives. 30h battery. My must-have for my podcast sessions. »
  • Promo code: TECH15

A concrete use case and specs that make sense: in tech, that's what triggers the click to the merchant.

Every niche has its codes: beauty = product in action, lifestyle = real-life use, tech = use case and specs. On Spotilink, you build your cards, you choose your photo, your take and your code — it's authentic, and it converts. The click-to-copy promo code lets you centralize all your promo codes in one place to maximize your revenue.

Why is « link in bio » the term used everywhere?

In French we say « lien en bio ». In English, creators say « link in bio » — it's exactly the same. If you watch US tutorials or articles on the subject, you'll see « link in bio » everywhere (abbreviated « LIB »). Same concept: a single link in bio that centralizes all your recos.

Why this term? Because on Instagram and TikTok, the only clickable area accessible to any visitor is your bio. Links in posts and stories aren't clickable for everyone. Hence the idea: optimize that single link by making it a real storefront. That's the « link in bio » — your gateway to all your monetization.

Frequently asked questions

The link in bio, explained simply.

« Link in bio » refers to the single link you place in the description (the bio) of your Instagram or TikTok profile. Since these platforms only allow one clickable link, you use it to send your audience to a page that gathers all your recommendations and destinations.

It's a limitation of these networks: a single clickable link in the bio (links in posts aren't clickable). Hence the value of a « link in bio » page that, behind this single link, hosts all your products, your recommendations and your promo codes.

Instead of a plain list of links, present real recommendations: for each product, you build a card yourself with your photo, your take and your promo code. The more your audience understands what you recommend, the more they click to the shop — and the more affiliate commissions you earn. That's exactly what Spotilink lets you do, card by card.

Nothing to start: the Free plan lets you build your page with 10 cards, click stats and 1 brand collab per month, no credit card. The Creator plan at €9.90/month unlocks unlimited, unlimited paid collabs and advanced stats.

To personalize your link in bio page, you build each recommendation yourself: your own product photo, your take in a few words and your promo code. You group your cards into themed sections, pick your custom URL, and your page reflects your world rather than a generic template. It all takes a few minutes, no code.

Create your Spotilink page, copy your single link, then paste it into the « website » field of your Instagram bio, or in the profile settings on TikTok. The same link works everywhere (Instagram, TikTok, YouTube, Twitch). And when you add a new reco card on Spotilink — you build the card by hand (your photo, your take, your promo code) — it shows up immediately behind that link in bio, without you having to re-copy-paste the link each time.

Up to 10 cards with the Free plan, and an unlimited number with the Creator plan. You organize them into themed sections (your latest find, your essentials, your routine…) that you reorder by drag and drop.

A link in bio is the single link accessible in your Instagram or TikTok bio. To earn from it, you put a recommendation page behind that link: each product becomes a card with your photo, your take and a click-to-copy promo code. Your visitors click, buy via your affiliate link, and you earn the commission. That's the Spotilink principle: turning a single link into multiple commission sources, with no fees on your affiliation — and a transparent service fee (5% + Stripe fees) only on the collabs you settle via Spotilink.

You create a collaboration offer (spot on your page, duration, price), send the link to the brand, they submit their card and visuals, then you approve: the placement shows with a Collab badge. It's included from the free plan (1 collaboration per month). Settle directly with the brand, with no Spotilink commission, or via secure payment (5% service fee + Stripe, funds guaranteed).

No: Instagram and TikTok only allow one clickable link in the bio. That's why you need a page behind that link (like Spotilink) that gathers all your products, your promo codes and your brands. A single Instagram link, but unlimited access to all your recos.

It depends on your audience and your affiliate commissions. Example: if 50 visitors click via your link in bio to a beauty shop and 5 buy a €30 product, that's €150 in sales. Affiliate commissions generally run around 5 to 12%, so €7.50 to €18 earned on that single card. With a well-built storefront (5 to 10 cards) and an engaged audience, many creators aim for €100 to €500/month in passive income. And with Spotilink, you keep 100% of your commissions.

Both centralize your links into a single bio link. But Spotilink is built for affiliation: you compose reco cards with YOUR photo, YOUR take and YOUR promo code — it's authentic and it converts. Spotilink takes 0% commission on your affiliate sales (you keep 100% of your commissions), whereas Linktree can take up to 12% on sales made via its shop platform. Spotilink is also French, hosted in Europe and GDPR-compliant, with support in French.

Still hesitating with Linktree? Read our comparison and discover the best free Linktree alternative for creators doing affiliation.

Create your link in bio in 15 minutes.

Free, no credit card. You build your reco cards, your page takes shape — and all that's left is one link to paste in your bio.

Create my page for free

Free plan forever · €9.90/month to unlock unlimited